Using individual, social and economic persuasion techniques to reduce CO2 emissions in a family setting

TitleUsing individual, social and economic persuasion techniques to reduce CO2 emissions in a family setting
Publication TypeConference Paper
Year of Publication2009
AuthorsMiyuki Shiraishi, Yasuyuki Washio, Chihiro Takayama, Vili Lehdonvirta, Hiroaki Kimura, and Tatsuo Nakajima
Conference NamePersuasive '09: Proceedings of the 4th International Conference on Persuasive Technology
PublisherACM
Conference LocationClaremont, California
ISBN Number978-1-60558-376-1
Abstract

This paper presents EcoIsland, which is a system persuading individuals and families to change their lifestyle patterns to reduce CO2 emissions. EcoIsland visualizes the user's current eco-friendly behavior as an island shared by his/her family members. Several persuasive techniques developed in behaviorism, social psychology, and economy are used to offer incentives to him/her to encourage eco-friendly behavior. We examine and compare the implementation and effectiveness of different types of persuasive techniques in several user studies.

DOIhttp://doi.acm.org/10.1145/1541948.1541967
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